Virgin Radio’s “Reason to Live” ads
Commentary and Musings, Personal Blog | (0)
I'd seen Virgin Radio's "Give Your Radio a Reason to Live" ads on bus shelters across Toronto (which, by the way, everyone has forgotten Astral is souping-up and replacing, along with other street furniture, much to thechagrin), confusion, frustration, and/or outrage of citizens, depending on who you ask).
I'd only seen the "radio by the shower" ads, though they were widespread, depicting a radio perched on the ledge of a bathtub. When I saw the radio waiting for it's last subway train, I laughed out loud. Mostly from shock... somehow this seemed much more violent and inappropriate than the bathtub version ...